Supbox at FITPRO-X Live: Meeting the Future of Fitness in Stockport

Last Saturday, Supbox packed up the boxes, loaded an arguably unnecessary amount of caffeine into the team and headed north to FITPRO-X Live at Welkin Mill, Stockport.

FITPRO-X Live brought together personal trainers, aspiring PTs, gym-goers, fitness businesses and people looking to build their future in the industry, the kinda crowd we want Supbox around.

Meeting the Next Generation of Personal Trainers

A big part of the day was simply talking to people.

We introduced Supbox to loads of future and current PTs, explained why we started the business and showed people our approach to supplement discovery.

The problem is pretty simple: the supplement industry gives us thousands of products to choose from, but actually trying them before dropping £30–£50 on a tub, case or box isn't always easy.

We've all done it. You buy a tub because the flavour sounds unreal.

Three scoops later, it's been sentenced to the back of the kitchen cupboard for the next 18 months.

Supbox exists to make that trial process easier.

Instead of committing to one product, our boxes let people discover different brands, flavours and types of supplements and figure out what actually deserves a place in their gym bag.

Talking directly with PTs was especially interesting because they're often the people their clients ask:

"What protein should I buy?"

"Have you tried this pre-workout?"

"Is this bar actually decent?"

The more products they can genuinely experience themselves, the better those conversations become.

Why Events Like FITPRO-X Live Matter to Us

What made FITPRO-X Live particularly interesting was the people in the room.

Many of them are at the beginning of their careers in fitness. Some will become personal trainers, some will build online coaching businesses, some will manage gyms, launch fitness brands or end up influencing thousands of people's training and nutrition decisions.

In other words, we were standing in a room filled with part of the future fitness industry. That's exactly where we want Supbox to be.

We're not interested in building Supbox entirely from behind a laptop.

We want to be at gyms, we want to meet PTs, we want to work with them. If you're reading this and this sounds like you, click here to start working with us.

More Than Just Selling Boxes

Events like this also help remind us what we're actually trying to build.

Yes, Supbox makes supplement selection boxes. But the bigger idea is to create a place where people can discover, trial and compare fitness products without constantly gambling their money on full-size purchases.

That requires relationships with brands. It requires relationships with gyms.

And increasingly, we think relationships with personal trainers and fitness professionals will be a massive part of it too.

FITPRO-X Live gave us the chance to start more of those conversations.

So a massive thank you to the FITPRO-X team for inviting us along, everyone who came over to the Supbox stand, everyone who talked partnerships with us and everyone who let us explain the concept without pretending they suddenly needed to go refill their water bottle.

We'll definitely be doing more of these.

Next stop: wherever there are lifters, PTs and dangerously high caffeine tolerances.